Quest to Construct First Trade-Supported Digital Bridge between Web2 and the Web3 Blockchain: Dot Hip Hop, LLC Companions with The Cortex Network
The Hip Hop neighborhood could quickly unlock new avenues for possession, monetization, and management by connecting their .HipHop web sites to Blockchain domains.
Dot Hip Hop, LLC, the area title registry that operates the High-Stage Area (“TLD”) extension .HipHop, has partnered with Web3 content material community, The Cortex Network (“Cortex”), to develop a watershed integration between conventional Web2 domains and Web3 blockchain domains. As soon as accomplished and launched, this answer will afford creators, for the primary time ever, alternatives for reference to customers and extra income streams by means of new sorts of digital objects enabled by a registry.
The Dot Hip Hop/Cortex partnership was first introduced on July 19 at a non-public rooftop occasion in NYC hosted by Nolcha Exhibits and attended by high Web3 movers and shakers. The challenge has since made great strides, kicking off Hip Hop’s fiftieth Anniversary with parts of its deliberate integration of Web2 with the Ethereum Identify Service (ENS) marked accomplished. Via this partnership, .HipHop area homeowners will have the ability to register a Web3 area that might finally work as a digital pockets deal with for blockchain transactions, giving .HipHop registrants the flexibility to seamlessly register a ‘like named’ Web3 area title that’s built-in with the Ethereum Identify Service (ENS).
Moreover, by means of the minting of full non-fungible token (NFT) subdomains, area homeowners can create an NFT namespace that may permit them to create new sorts of digital objects like music, live performance tickets, merchandise and extra. Lastly, these built-in domains will allow publishing on the user-controlled Web3 Cortex Network with content material hosted on IPFS (InterPlanetary File System), a decentralized peer-to-peer file system for managing knowledge.
On these built-in Web3 blockchain domains, customers will have the ability to publish absolutely anything they’d usually publish on a standard Web2 web site or social media platform, however inside the blockchain framework, granting new alternatives for monetization, possession, and community-building. By tying bodily real-world experiences to digital environments and belongings, creatives from all trades can present distinctive and interesting experiences for followers.
Let’s say that two iconic artists announce that they’re performing a one-night present. They will promote NFT tickets as subdomains to the live performance that unlock unique merchandise and different perks only for the superfans in attendance, stirring up unmatched ranges of hype. This concept interprets to different trades too. For example, a clothier or painter can embed a digital id into every of their works–form of like a hyperlink that may solely be accessed by means of a QR code on the art work itself. Every one who is available in contact with it could actually add their signature and a observe to the hyperlink, documenting their half within the piece’s journey. This creates a provable historical past of the piece that anybody can entry, creating buzz and turning the in any other case static work into an interactive expertise for followers of the creator and their artwork.
“We’re thrilled to be teaming up with Dot Hip Hop to supply a scalable basis for user-owned content material,” says Leonard Kish, Co-founder of The Cortex Network. “Each of our groups worth possession within the palms of the creator, and we stay up for seeing the collaboration and creativity that the net Hip Hop neighborhood unlocks with entry to Web3.”
“There’s a clear want for a strong community-owned house for Hip Hop tradition. As my companion Monte Cahn will typically stress, .HipHop Web sites, .HipHop e mail addresses and now different forms of .HipHop digital belongings in Web3, supply creators extra management and full possession over content material, person knowledge, and fan interplay,” explains Ajene Watson, Managing Director of Dot Hip Hop, LLC. “The .HipHop area extension is a right away identifier {that a} platform and its creator are a part of the neighborhood and international multinational tradition of Hip Hop. The web3 layer would offer customers of the .HipHop extension with an extra monetary device to generate, accumulate and defend the cash earned from their abilities. Web3 instruments like this additional assist artist independence whereas advancing the neighborhood’s effort to reclaim Hip Hop as its birthright.”
Cortex estimates the launch of this digital bridge to happen earlier than or throughout October 2023.
© 2023, Seth “Digital Crates” Barmash. All rights reserved.
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